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Dunkin' Runs on Public Relations


#Dunkin Donuts

Concord, NH -What does it take to stay in the running in the coffee market? Michelle King will spill the beans on Thursday, November 21, 2013, at 3 p.m. at the Red River Theatres, in Concord. With beverage and food competition brewing strong, Dunkin’ Donuts was recognized again this year for offering a superior experience in customer loyalty in the coffee category and in the packaged coffee category in Brand Keys surveys. 

King is Director of Global PR for Dunkin’ Brands Group, Inc., and is responsible for external communications for Dunkin’ Donuts and Baskin-Robbins in the U.S. and worldwide. In her dozen years at Dunkin’ Brands, she has helped develop and implement award-winning communications campaigns for many of the brand’s most important initiatives, including Dunkin’ Donuts’ return to California, its first mobile app for payment and gifting, the company’s IPO in 2011, and the launch of literally hundreds of innovative new foods and beverages.


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